Did you know that the earliest forms of organized cheerleading emerged in the late 19th century at American universities, and those first cheerleaders were cheer dudes? Although, today, most people consider cheerleading to be a female sport, the number of cheer dudes is on the rise and they play a critical role on their teams. 

Cheer Dudes™ is here to say: We see you, and we support you.

We're here to provide apparel and accessories to support you in the sport you love.

About Us

Cheer Dudes™ was launched by a family with a cheer dude who was the only dude in his All Star cheer gym. After attending many competitions and being disappointed with the lack of merchandise options for dudes, the family was inspired to take action. They wanted to create a brand that recognizes the dudes in the cheer world who are often isolated and get overlooked with comments from parents such as “So proud of these girls!” The family wanted to create a brand that brings these cheer dudes and their supporters together regardless of age or location, while promoting the sport for dudes. 

Our Mission

The Cheer Dudes™ mission is twofold: 1) Provide cheer dudes with apparel and accessories to support them in their love of the sport, and 2) Create a community of brand ambassadors who encourage and promote a positive, strong image to increase the number of cheer dudes.